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Inbound Digital Marketer - London - London

Company: Forman IT
Pay: £25000.00 Annually
Job type: full-time
Category: Marketing and Advertising

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Job description

An excellent opportunity has arisen for an Inbound Digital Marketers to join this leading Wealth Management company based in the heart of London. Reporting directly to the Managing Director, you will be heavily involved in all marketing campaigns to drive the inbound lead generation for the company.

Duties will include;- Designing and Delivering inbound Marketing Campaigns. From design to delivery.
- Marketing Campaigns - Ensure marketing campaigns are accurately executed within deadline.
- Accurately updating content and imagery on company website. Maintain and improve the website where required including adding new pages, creating web page templates and contact forms.
- Ensure Content Management System fully maintained including version updates and selection and addition of beneficial plugins.
- To ensure web pages, emails and social media company pages are correctly branded.
- Email Campaigns - Timely execution including build (layout, content and image uploads), send and monitoring of email campaigns.
- Support Marketing Manager in the writing of creative and compelling copy for delivery across all digital communications, including website, email and social media platforms.
- Social Media - Day to day running of social media company pages adding regular, optimised content and images to increase visibility of company.
- Manage the social media advertising budget, design and place social media ads.
- Manage the Google Adwords budget and campaigns
- Design and develop a lead generation process via a Squeeze Page' process
- Analytics - Provide accurate reporting of website and marketing campaign results using online analytics tools including Google Analytics and Campaign Monitor.

Requirements;- Previous experience in a Marketing role focusing on inbound leads.
- Experienced with Google Analytics or similar tools.
- Basic web development skills
- Previous experience with a financial organisation would be a benefit.

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