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Digital Lead - London

Company: British Airways
Job type: full-time
Category: Information Technology and Services


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Job description

At BA our website BA.com is pivotal to our future. Keeping this website evolving, succeeding and continually generating over 2bn a year requires numerous projects and development. We are looking for Digital Leads to join our online team to help deliver our global award winning website. Projects here are typically worth from 500k to 1m, and give our mobile and online team the kind of profile you can look forward to. About the role This challenging role will suit someone commercially minded. Your expertise in online, mobile and e-commerce is right up there with your project and stakeholder management skills. Together with your commercial acumen you'll call on all of them as you help deliver on a range of projects for BA.com and mobile devices - an area that is a core and growing part of our commercial strategy. About the day to day We'll look to you to manage website or mobile projects from business case production through stakeholder management through to delivery. You'll determine backlog, user stories and prioritisation.
Draw on your strong understanding of e-commerce and travel to generate ideas and influence future portfolio of work.
You'll work with sponsors and delivery partners to shape ideas into requirements, and, alongside user experience and design teams, generate compelling customer experiences / page designs, which optimise business value delivery, and test them with customers.
You will work with our analyst teams to understand performance, potential improvements and measure success.
You will work with business goal owners to prioritise portfolio, and with IM delivery partners to manage overall portfolio delivery effectiveness
About you Strong commercial acumen - able to assess and estimate user and business value
With your track record of delivering change on online or mobile sites, you'll have a good understanding of customer needs and how to convert these into compelling online experiences.
You'll also be adept at working with specialist resource to generate optimum online processes, propositions and designs.
Of course, you'll be keen on online or mobile innovation, and a talented delivery lead with knowledge of best practice e-commerce.
In BA we have a centralised programme team who use agile project management principles and it would be an advantage if you had worked with these before.
A strong customer advocate - able to champion customer needs from the customer's viewpoint and gauge customer reaction and behaviour
Ability to understand and explain complex processes clearly and influence decisions across other departments and organisations



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