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Optimisation Specialist Fastest Growing Fin Tech Business - London
Optimisation Specialist - Fastest Growing Fin Tech Business - London - 30,000 - 40,000
Our client is one of the fastest growing start-ups in Finance. Their platform and the service they provide has won them over 30 awards since they set out in 2013 to change the way people invest their money.
With one of the best rankings on Glassdoor for employee growth and satisfaction, a brilliant working environment in central London and funding from some of the largest backers globally, this exciting business are now building out their own in-house performance marketing team.
Conversion rate optimisation, encompassing:- Managing the pipeline of A/B tests seeking to maximise impact while minimising investment required across all funnels - desktop, mobile web and mobile app
- Collaborating with UX team to deliver tests on-time and to the highest standard via our A/B testing tool, Optimizely
- Capturing and communicating learnings to the broader organisation to ensure they are incorporated in every relevant touchpoint
- Researching the latest trends in design and conversion rate optimisation
- Getting 'under-the-hood' of our website to understand user behaviour via our suite of analytics tools - Google Analytics, Heap Analytics, Hotjar and Looker
- Search engine optimisation, encompassing:
- Benchmarking and performance reporting via our SEO tool, Linkdex
- Leading a program of continuous backlink improvements for targeted terms
- Ongoing on-page keyword optimisation in coordination with PPC activities to find efficiencies.
- Working with Communication teams to help influence and assist the creation of content, blogger outreach and identifying opportunities.
- Prioritising and supporting delivery of technical SEO improvements to site codebase
You- A self-starter who is confident navigating the organisation to deliver on CRO/SEO goals
- A highly numeric and analytical individual who is able to flex between big picture and detailed analysis, able to get under the skin of data to draw out meaningful, actionable and astute insight to drive brilliant business decisions.
- A strategic thinker and visionary who is able to ask the questions, quickly analyse data, and draw conclusions to drive the business forward. Must be able to imagine new possibilities and ways of doing things.
- A Test and Learn Mindset - the successful candidate will be able to build robust test and learn plans, and will be fleet of foot in order to quickly adapt to learning and a changing environment to optimise performance.
- Advantageous to have an interest in, and understanding of, the Investments markets.
- Education to degree level or above in a top university.
You can apply for this role by sending us your CV or by calling us NOW!
We recruit for a variety of opportunities in Digital so feel free to get in touch with us to find out how we can help you. You can learn more about me by looking me up on LinkedIn. Search for Patrick Webster .
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