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Lead Strategist - London

Company: Propel
Pay: £50000.00 - 69999.00 Annually
Job type: full-time
Category: Marketing and Advertising


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Job description

Lead Digital Strategist Mobile and Digital Agency - Central London

The opportunity
A London based independent award winning digital agency, is currently looking for an exceptional strategist to join their company, who will define and lead the strategy element of our multi award-winning digital agency. Having tripled in size over the last four years, my client has experienced significant growth and success in recent times. The company holds a stellar roster of clients, and regularly receives prestigious industry awards. They are planning to further expand this growth in 2017, continuing to deliver forward-thinking, best-in-class solutions for our extending client list.

At present, strategy is the responsibility of the Managing Director, collaboratively supported by various departmental heads. With the introduction of this new role, they wish to strengthen and deepen their capability in this area to better support their continued growth. The agency are searching for someone to join them who can truly make this role their own. It is a fantastic opportunity for somebody with a clear vision of the role digital strategy has in developing solutions that deliver for both clients and users.

About you
They imagine you may already hold a role as a strategist, and are looking to move to a place where you can have a greater influence over your work and an agency's direction. They want to find a candidate that is looking for a home, not just the next rung on the career ladder. In return, you'll have the freedom to shape your role and the way they offer and deliver strategy, as well as playing a central role in the company's overall direction and growth.

The right candidate will be an enthusiastic and highly articulate digital strategist, and someone who can bring a genuine passion for digital. You will have an affinity for sharing this knowledge both internally and with clients, as well as with a wider audience of prospects and the industry as a whole.

What does success look like?
Establish a strategy proposition and approach for the business, establishing it as a profit centre for the organisation
Play a significant role in winning new business through contributing a relevant but differentiated strategy for prospects
Position the agency as a thought leader in the sector, raising their profile through outbound communications and engagements
Embed the agency more deeply with clients through increased involvement and influence in clients' strategic planning

Roles and responsibilities
Developing the approach for strategy projects, and producing costed proposals for clients Undertaking client-specific and speculative research into industries, markets and technical trends to share with clients and/or present at industry events, as well as publish on the agency website and social channels
Establishing the most appropriate tools and techniques for gaining an in-depth understanding of clients' businesses and their customers
Setting up and analysing user surveys, interviews and workshops, to generate key insights that define strategy and tactics for digital solutions
Leading and evolving their research approach, including desk research, workshops and surveys Working collaboratively with the user experience team to ensure strategies are accurately realised
Contributing to developing and evolving the company's new business strategies
Supporting their new business activity by leveraging trends, research, and insights to guide our response to opportunities
Taking a central role in assessing new business opportunities and then developing, writing and presenting the agencies response
Monitoring technology, industry, and behavioural patterns to ensure all solutions take advantage of the latest technology and are aligned with evolving trends

Experience likely to include
Worked in high growth environments
Evidence of delivering service led strategy, in particular identifying areas where technology can deliver against business goals
Experience running strategy projects, from pricing to delivery to measurement
Informed on best practices and trends in mobile, development, UX and emerging technologies Interacted with leadership teams, and influenced key stakeholders
Excellent communication skills, in particular bringing strategy to life and sharing to clients and the community
Inquisitive mind, learning new technologies and trends
Real team player, contributing to team and business development

The business
Award-winning digital solutions for ambitious clients. A multi award-winning digital agency based in central London. With a strong focus on mobile, we also work across web, wearables, and games consoles for some of the biggest brands in the world.
What they believe in
For over 20 years they've been helping clients to define and build solutions that deliver better value to customers, and they believe in products that solve problems for users. It's an approach that suits leading names , and they build long-lasting relationships with the ambitious brands we work alongside.
What they do
They're there at every step of the project lifecycle, from strategy, UX and design through to build, testing, release and maintenance. Digital is always shifting and changing, and they see it as an on-going investment; constantly seeking new and exciting ways to enhance theirclients' digital presence.
Who they are
Based in a single central London office, their diverse team of developers, designers, testers, and strategists bring knowledge and experience from across the globe with them. You won't see them outsourcing work though, and it's this promise that guarantees a final solution that's been crafted and considered by their most senior individuals.


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