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PPC Executive / Digital Marketing - Stanmore

Company: Recruitment Genius
Job type: full-time
Category: Information Technology and Services


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Job description

One of the UK's fastest growing Web and App development and Internet marketing companies based in Stanmore, Middlesex, is looking for a focused and driven PPC Executive to work alongside the Head of Digital Marketing.

They work differently from other agencies offering a totally bespoke and personal service for each client. They learn their industries, ensure they have a true understanding of their goals and stick within budgets by tweaking campaigns rather than chopping daily budgets.

The PPC Executive role:
- Day-to-day optimisation of campaigns including keyword research, identifying new keyword opportunities, building out new Ad Groups and Campaigns, Writing new Ad Copy, Running A/B Tests, bid management, daily and monthly budgets and spend reconciliation.
- Reporting - assist the Head of Digital Marketing in pulling and updating the monthly reports from Search Engines and Bid Management tools
- Conducting competitor analysis to identify areas of threat and opportunity.
- Stay up to date with the latest trends, betas and products in the Search universe and discuss potential opportunities with the Team
- Ensure the PPC channel is aligned with all promotional activity across the other marketing channels

The ideal candidate for this role will have:
- Minimum 12 months experience within PPC, ideally in an agency environment
- Total understanding of Adwords, Google Shopping, Facebook, Instagram, YouTube and Gmail advertising
- Proficiency in MS Office - especially in Excel and Power Point
- Fundamental knowledge of Digital Marketing metrics and terminology, such as CPC, CTR, CPA, CRO, A/B testing.
- Analytical skills are a must as you will need to be comfortable with numbers in order to effectively analyse campaign performance.
- Passionate about digital and search marketing
- Excellent analytical skills

Benefits:
- 20 plus bank holiday
- Good transport links
- Career Progression opportunities
- Training provided
- Mon - Fri, no weekends

Get the Recruitment Genius Advantage today. As the UK's largest online recruitment advertising company placing more candidates than anyone else.


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